Sonoma Minutes - 9/15/2012

Posted by Heifer Sonoma/Napa On Tuesday, September 25, 2012
Reports on local tabling venue research:

  • Gravenstein Apple Fair. Former fair board member advised that late January would be a good time to inquire about non-profit space. Dotty reported reading that attendance at this event was down significantly this year. Will research further.
  • Sebastopol Appleblossom Festival. Sebastopol Chamber of Commerce was contacted. In 2012 the fee for non-profits was $150. for a 10’x10’ space, 2 days, usual festival attendance 5000 to 6000, both informational and fund raising activities permitted, continuous staffing of booth for full 2 days required. Those present at the meeting felt that we should definitely consider this event because it offers significant exposure, is a family event (we could attract people with activities for children), even a small fundraising effort at the booth could re-coup the entry fee. Remaining questions: When are applications available? How are booth locations assigned; is there advantage in early registration? Are booths open on Saturday morning or only following the parade?
  • Live on the Plaza, 9/27/2012, 5pm-8pm., Sebastopol Plaza. Over 50 businesses and organizations with table presentations. Live music, beer, wine. Table fee $200. Those present decided against this event, feeling the exposure did not merit the cost.
  • Copperfields Books is sponsoring a talk by Barbara Kingsolver at the Wells Fargo Center on Thursday, 11/15/ 2012. Evie got the idea that we might have a table in the lobby, since Barbara Kingsolver is a long time Heifer supporter. Mary has obtained the name and ext. # of the event planner and will follow through on that idea next week. Also, will try to learn the theme of Kingsolver’s new book (release date, 11/9), which will be promoted at the event…is there a tie-in?
  • Heirloom Seed Festival. Mary reported on her experience at this event last week. She feels it is a perfect fit for a Heifer booth, our missions being in perfect sync. Our Napa volunteer Carol Kent staffed the Master Gardener booth this year and may have information on what is available for non-profits. This is a 3 day event.


October meeting. Our group has been invited to join Napa Heifer volunteers for a potluck meal and meeting with Jill Kilty-Newbuurn on Saturday, October 13. We will join the Napa group for this event in lieu of our regular meeting on the third Saturday.

We adjourned business to continue our study/discussion of the Heifer Cornerstone “Sustainability and Self-reliance.”

Submitted by.
Mary Blom

P.S.: I forgot to announce this at the meeting, but the mission team at the Sebastopol Methodist Church has confirmed that Heifer will be one of four options at their alternative giving table. I will staff the table with the help of a mission team member on 12/2. 12/9 and 12/16.
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